Business By Design

A 6-month mastermind helping you build a business that lights your soul on fire by utilizing your Human Design so you can add an additional $10,000 a month to your revenue.


This is NOT another "business" course where you're given the same, boring, step by step how-to that never felt right for you anyways.

This is NOT another course full of generic or worse regurgitated advice.
This is NOT strategy that assumes everyone works the same way, that you're beyond exhausted with.
This is NOT “trust yourself and hope for the best” or "just try harder" business wisdom.

*cue eye roll*

 

Business by Design is a Human Design–led business operating system for women who are done forcing consistency, done burning themselves out, and ready to make 2026 AND 2027 their strongest year in business by working with their design instead of against it.

If you’ve ever thought:

  • “I know what I’m capable of, but my business doesn’t reflect it yet.” (despite how hard you've worked)

  • “I’m tired of trying to do business the way everyone else does.” (because you've literally tried allll the strategies and none of them have "clicked" yet)

  • “I want momentum that actually compounds, not another reset year.” (you're done with the whole "start and stop" cycle hoping that this "next thing" will work)

This was built for you.


What Makes Business by Design Different

Most business programs teach what to do.

Business by Design teaches you how you are designed to do it.

Inside the portal, everything is structured so you only consume what’s relevant to you:

  • Your Energy Type

  • Your Authority

  • Your Profile

  • Your Environment

  • Your Definition

  • Your Defined & Undefined Centers

No digging around for the answer.
No information overload leading to overwhelm.
No wasting time on things that don’t apply to you.

You log in → you follow your path → you implement.


What You’ll Learn

1) Offers & Money by Design

Learn how to build offers and income streams that actually work with your energy type instead of draining you or forcing consistency that isn’t natural for you.

2) Launch by Design

Learn how to launch, move, and execute based on your authority so you stop second-guessing yourself and start acting when clarity is actually there.

3) Selling & Marketing by Design

Learn how to sell and market in a way that matches your profile so visibility feels natural, your messaging lands as you intended, and the right people jump into your world.

4) Goals & Momentum by Design

Learn how to set goals, track progress, and build momentum in a way that matches how you manifest so you stop starting over all the time and start seeing the results you know you’re more than capable of achieving.

5) Environment & Income by Design

Learn how to optimize your environment and the way you engage with it so your focus, creativity, and income increase without working harder.

6) Your Role & Processing Style by Design

Learn what role you actually play in your business based on your definition (think teacher vs. coach)

7) Mindset & Sustainability by Design

Learn where your business is leaking energy right now through defined and undefined centers so you can feel confident in your system, protect your capacity, and grow without experiencing burnout.

PLUS SO MUCH MORE!!


How the Program Is Delivered

Bite-Sized, High-Impact Trainings

  • Pre-recorded videos (mostly 3–8 minutes, some up to 15 when depth is needed)

  • Organized so that you don't have to waste your fucking time going through shit that's not relevant for you

  • Designed so you can come back, refine, and reuse as your business evolves (this information is timeless and builds)

This is a curriculum you actually finish and continue using.

There are also Monthly Q&A Calls that rotate accordingly:


Month 1: Learn & Implement First

  • No live calls (on purpose)

  • Strong Welcome + “How to Get the Best Results” video

  • Community-led Telegram chat

  • You learn → apply → observe what’s actually happening in your business

This prevents surface-level consumption and creates real data to work with.


Month 2 & Month 3: Master & LIVE Implementation Calls

  • Implementation Call for Energy Types (Generators & Manifesting Generators)

  • Implementation Call for Non-Energy Types (Projectors, Manifestors, Reflectors)

These are not generic Q&A calls. They’re application-focused, design-specific, and built to refine what you’re already doing for MAXIMUM results.


Month 4: Group Q&A 

  • One final group Q&A

  • Clear next-step pathways for those who want deeper support


The Community (Telegram)

  • Access begins immediately upon enrollment

  • Peer-led discussion and support

  • Share wins, questions, insights, and implementation reflections

  • Designed to support momentum without dependency

  • Weekly Q&A (Wednesdays) with Franceska  

This is not daily coaching.
This is a space to implement with others, not wait to be told what to do. 


Who This Is For

✔️ Entrepreneurs in business who want 2026 & 2027 to be their most aligned, profitable year
✔️ Builders, leaders, coaches, creatives, consultants, operators
✔️ People who value clarity, efficiency, and sustainability
✔️ Those ready to stop forcing and start working with themselves

Who This Is Not For

✖️ If you want daily hand-holding
✖️ If you’re not willing to implement
✖️ If you want motivation instead of mechanics


FAQs

1. How do I know if Business by Design is right for me?

If you already have momentum, experience, or success but feel like you’re forcing parts of your business to work, this program is designed for you. Business by Design isn’t about starting from scratch; it’s about refining how you make decisions, sell, and scale so your business works with you instead of burning unnecessary brain calories.


2. I already have a successful business. What is this actually going to do for me?

This program doesn’t replace what you’ve built BUT it optimizes it. You’ll identify where you’re not fully showing up, overcomplicating decisions leading to inaction, or operating in ways that aren’t sustainable long-term, then readjust your offers, marketing, and execution so your next level requires less effort, with more success, satisfaction & peace.


3. What results can I realistically expect from this?

You can expect clearer decision-making, faster execution, stronger boundaries around your time and energy, and a business structure that’s exciting to grow. This is about scaling what’s already working and not chasing quick wins or overnight success.


4. Is this another program I won’t finish?

No and that’s intentional with how it was designed. The content is broken down by your Human Design so you only consume what’s relevant to you, in short, focused videos designed for immediate implementation. There’s no pressure to “keep up,” no information overload, and support is layered in after you’ve had time to apply what you learn.

KAILA C.

Hi Franceska! 🌸 I just want to let you know how much your guidance and human design work has changed my life. You have a GIFT in this space…it’s like you’re inside my head 🤯

I’ve created my entire offer suite, made my first ever signature program sale based purely on a splenic hit after 2.5 months in business, and have deconditoned myself from forcing. Are you freaking kidding me?!? Of course that’s when I thrive ❤

I literally look forward to our Wednesday sessions because I know the days to follow are going to feel amazing, I’m going to be in my zone, and sales are going to fly in purely because I’m operating in my design and in service to my people. 🔥🤪🥳

Thank you for creating BBD!! One of the best investments I could have made for my business as a Manifestor…in a world full of generators 💎

BARA C.

I'm so excited for Business by Design! THANK YOU FOR CREATING THIS!!

EMILY H.

Like a true Reflector, I took the “lunar cycle” to decide about the Business By Design offering! I’m in!!

EMILY E.

I'm really excited to be able to learn more about my human design and function with it instead of against it. I have always felt like I am never doing enough or as productive as everyone else and that I need to improve that way but as I am learning about being a projector, I realize that just not how my energy flows and I want to learn how to really make an impact with my biz thru my human design!

CINDY P.

I’m so excited! This is exactly what I need! I’m trying to really learn about me and how best I operate and I’m done listening to everyone else telling me they know what I should do!

PATRICK M.

I am so grateful to you for sharing your gifts with the world. Both of yesterday's calls, for Bad Bitch and in Business By Design, absolutely lit my fucking soul on fire! 🔥 Your ability to bring so much clarity so quickly, and to provide real and funny comparisons is absolutely brilliant. So much coaching is long and drawn out and wastes valuable time for small business owners. Yet here, in just a couple of hours, I immediately recognized where I'm holding myself back and I have a very clear path forward. This is invaluable and yet you're practically giving it away, and we still have 2 more days of Bad Bitch!!! Gaaaah!!🤯😎🎉